Bachelor’s Degree

Digital Marketing & Social Media

Department of Business
Digital Marketing & Social Media

About the Program

Digital Marketing is a field focused on using online tools and technologies to promote and market products and services. It covers a wide range of strategies such as Search Engine Optimization (SEO), email marketing, social media marketing, and pay-per-click advertising. The goal is to build brand awareness, attract potential customers, and achieve specific business objectives through well-designed digital campaigns.


Career Paths

  • SEO Specialist
  • Banking sector
  • Public sector
  • Sales & Marketing companies
  • Digital/Tech companies

Admission Requirements

  • The applicant must hold the Jordanian General Secondary Education Certificate (Tawjihi) or an equivalent certificate.
  • Minimum Tawjihi average: 50% or higher for Jordanian students.
  • Compliance with secondary-stream requirements and admission regulations as determined by the Jordanian Ministry of Higher Education.